How to Stand out at Career Faires Monday, Feb 15 2010
A Life Of Linking and Hardware Stuff and Living With Insurance 5:31 pm
Standing out at a Job Fair can make a difference in your job hunting. Job Fairs are starting to pick up, and a major job search company is running some nice ones, called Targeted Job Fairs. At a Bay Area Career Faire in early 2010, 10 companies as showing up, and a major job search company has 82 job fairs scheduled for 2010 across the States.
How do you stand out at a Career Fair? The competition can be noteworthy, but you can help yourself surpass from the bunch with early planning. At AA-Careers, we have a simple 6-step process to prepare. Planning to go? Here’s how to prepare:
First, research the companies that are going and pick your objectives. Use the web to research the organizations that are there before you even decide to go. Go to their sites and see if they have their openings posted. Pick a reasonable number to go after, and get ready to spend about an hour researching each one. It’s hard to do more than 7 in a day, and three or four is a much more reasonable target. For each hiring company, you want to know: executive names, recent news, and key product lines. Try to see if you know anyone at the target companies. You’ll end up with a page or two of research for each company/job.
Second, if there are job postings on the web, read them to see what the hiring department is looking for. Create a mapping of your achievements and skills to the demands of the job. Make the terminology match. If the hiring organization calls customers "clients", your resume should do the same thing. The achievements should be written in the style of the hiring company.
Third, create a ‘mini sales pitch’ for each likely company/position combination. Write down a 90 second ‘thumbnail’ that you can repeat out loud showing why you are a fantastic candidate for that position. You’ll use this in your resume and when you meet the company at the job stall.
Fourth, modify your resume for each job type. The objective on your resume should exactly match the position you’re going after. The executive summary should be a written form of your “mini sales pitch” for the job. Then choose the accomplishments and skills that most clearly match the job description. Especially at a Job Faire, the purpose of your resume is a sales tool for you – to get you on-site job interviews. It should be a no-brainer to see that you’re a fit based on your resume.
Fifth, practice your ‘mini-sales-pitch’. Collect your research and the resume for each spot - bring a couple of copies for each – and put each in a clearly tagged folder. Keep them in a lightweight briefcase or folio.
Finally, dress and prepare as if you’re doing on-site interviews. Dress well and be fittingly groomed. Avoid strong cologne or perfume…use any eau de cologne or fragrance sparingly, if at all.
Remember to smile, and good hunting!
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